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Head of Marketing

Job title: Head of Marketing
Location: Bangkok
Specialisation: Banking & Financial Services / Insurance
Salary: THB 1,800,000 - 2,160,000 (Annual)
Reference: PR/115272
Contact details: Pacita Phaohusara (Pat)
Contact email: Pacita.Phaohusara@jac-recruitment.com
Job published: July 14, 2024 23:21
Work Arrangement: Onsite
Our client is a digital asset company.
 
Job Responsibilities
This position involves creating and implementing marketing strategies to meet business targets. The ideal candidate will lead cross-functional teams and collaborate with internal and external partners. 
  • Lead the development of marketing strategies to achieve business goals.

  • Oversee integrated marketing communications plans and manage agencies to enhance brand awareness across online, offline and on-ground channels.

  • Direct digital marketing and media strategies including online and offline media optimization.

  • Develop and execute PR and KOL strategies.

  • Establish partnerships to increase brand awareness and drive new user acquisition.

  • Launch marketing promotions and CRM campaigns to expand the user base and retain customers.

  • Ensure compliance with marketing processes, policies and regulations.

  • Manage and analyze campaign expenses in alignment with the company's development strategy.

 
Requirements
  • Moe than 10 years of marketing experience in banking, asset management or advertising industries, experience or interest in digital assets is a plus.
  • Strong business acumen and strategic thinking.

  • Strong analytical and problem-solving abilities

  • Skilled in project and people management. 

  • Demonstrates integrity, results-driven mindset, self-motivation, leadership and teamwork. 

  • Excellent interpersonal and communication skills.

  • Proficient in Thai and English. 

     

If you are interested, please submit your CV by clicking the 'APPLY' or send it to pacita.phaohusara@jac-recruitment.com
 
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