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Brand and Marketing Manager

Job title: Brand and Marketing Manager
Location: Chachoengsao
Specialisation: Consumer Goods / FMCG
Salary: THB 150,000 - 220,000 (Annual)
Reference: PR/113168
Contact details: Pornsiri Karnchanapanurach (Ann)
Contact email: Pornsiri.K@jac-recruitment.com
Job published: January 29, 2024 20:41
Work Arrangement: Onsite

Type of BusinessSanitary products, Stationaries, FMCG, etc.

Working HourMon-Fri 08.00-18.00 (Base in Silom, Factory in Chachoengsao)

 

Job Descriptions:

  • - Initiating NPD, marketing strategies, and plans (BTL/ATL), from proposing, executing to monitoring end-to-end process of the campaigns.

  • - Monitoring all campaign progress, evaluating result of marketing activities and marketing communications, and then reporting the concrete feedback for further improvement to the management.

  • - Developing approved communication and best utilizing selective media to ensure sales conversion in cooperation with advertising agency.

  • Manage, motivate and supervise team members, agency or outsource creative to develop to design for each marketing campaign.

  • - Understand the KPI for each media channels and be able to set the suitable KPI.

  • - Manage and update sales promotion.

  • - P&L management.

Qualifications: 

  • - Bachelor or Master degree in Marketing or any related field

  • - Min. 10 years of working experiences (5 years in management level) in Marketing, Advertising, Communication or any related field

  • - Proven experience in brand and marketing management for FMCG

  • - Good command of English both written and spoken

  • - Strong inter-personal, management, negotiation skills